Dating back to the days of Les Kourie, who took bets straight off the horse racing courses, Afribet carries a rich legacy of transforming the betting world. Their mission, steeped in tradition and a firm belief in their heritage, has shaped their standing in the industry and fortified their expertise in bookmaking.
The Kourie portfolio spans across continents, with remarkable investment in the financial services sectors worldwide. Afribet leverages this extensive experience in commercial, retail and residential property development, bringing a unique dimension to the betting industry. In doing so, they strive to present the thrilling world of sports betting to the everyday individual in its full vibrancy.
Afribet’s influence extends beyond the betting sphere, with a growing network of betting stores, restaurant chains, and petrol stations under their name. This expansion reflects not only their proficiency in bookmaking but also a remarkable business acumen rooted in passion, dedication, and a natural flair for success.
Afribet’s vision extends their legacy into the future, aspiring to lead the betting industry by offering enhanced services and cultivating exceptional customer relationships, all while nurturing profitability. Their international teams, comprised of experienced traders, marketers, and technologists, are a testament to their commitment to breaking the traditional mould of the betting industry.
The Afribet team is driving a new era of betting innovation by harnessing the best technologies on the market. They are dedicated to pushing the boundaries, aiming to reshape the betting landscape and provide their customers with an unparalleled betting experience.
In summary, Afribet’s heritage, coupled with their vision for the future, positions them at the forefront of the betting industry. Their commitment to service, customer relationships, and innovative approaches defines their trajectory as they continue to redefine the betting experience, fulfilling their mission of bringing the exhilarating world of sports betting to everyone.